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It is amazing, what colours can do!

Since 1973 we have created beautiful eyewear with a clean-cut Scandinavian feel. Our heritage of functional Danish design inspires us to create eyewear, which is innovative, great looking and comfortable to wear.


“We aim to design eyewear that feels as good as it looks,” says Martin Jespersen, Eyewear Architect at ProDesign Denmark and continues, “Your eyewear becomes part of your personal style and an accessory to wear every day, so it really needs to feel good.”

The ProDesign Denmark 2019 W/S Collection

The spring collection of 2019 is an exploration of colours; see how amazing colours create new looks to classic designs as well as shape new energetic concepts. The thin cut materials are lightweight, ensuring both a light impression and a high level of comfort.  


“The right colour will highlight the beauty of the eyes and really give you a fresh look; so, it is important to choose the right colour,” explains Martin Jespersen, Eyewear Architect at ProDesign Denmark.