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PRODESIGN
PRODESIGN. OF COURSE.
CRAFTED WITH DECADES OF CONFIDENCE
CENSUR by Prodesign
winner of the SILMO d’Or for
Sunglasses “Eyewear Designer”
Design Eyewear Group is proud to announce that CENSUR, a standout creation under the Prodesign brand, has won the esteemed SILMO d'Or 2024 in the "Sunglasses - Eyewear Designer" category. This recognition highlights the groundbreaking creativity and bold design philosophy behind the DANCE design lab's first collection.
ProDesign by DANCE
Design Eyewear Group is thrilled to announce the launch of DANCE, a distinct new drop of eyewear born from a rare creative collaboration between French and Danish designers. This dynamic fusion fuels the creative spark of designing eyewear and drives creative momentum.
CLEO 1 COL.9131
PROFLEX ACE 3 COL.6515
HAZE 2S COL.4224
Since 1973, our design philosophy has been deeply rooted in the rich tradition of Danish craftsmanship—a tradition that continues to guide us today. To us, exceptional eyewear is meticulously designed inside and out. While some might take this for granted, we see it as essential.
Our frames are celebrated for their clean lines, minimalistic style and intelligent construction. Additionally, you can rely on their high comfort, durability and longevity—qualities honed through decades of perfecting our design process. Our collection remains as diverse as our customers, spanning generations and fashion preferences. This season is no exception, featuring 12 concepts that include exciting new additions — and no less than 8 new concepts making their debut.
CRAFTED WITH DECADES OF CONFIDENCE
From the classic styles and materials to the more progressive options, each piece stands out. Some are defined by their striking appearance, while others showcase innovative details that make a significant impact. For instance, explore the seamless flex hinge technology of CONNECT, the elegant details of CLEO inspired by ancient Egypt, or the delicate lightweight RECESS - just a few of this season’s highlights.
At Prodesign, we create eyewear for everyone and for all time. We proudly say that our eyewear is made for generations, allowing you to stay with us for a lifetime. We do not take this responsibility lightly, but we do take pride in a design philosophy that has stood the test of time and continues to resonate globally
CHECK OUT MORE:
PRODESIGN opticals
PRODESIGN brandsite
PRODESIGN suns
RECESS 3 Col. 9321
RECESS 1-3
Essential
Female
TITANIUM COLOUR DASH
A titanium colour dash! RECESS refers to the step-down detail on the transition from end piece to temple. It’s a two-toned frame – with a unique colour detail on the temple giving everyone the possibility to subtly add a bit of colour to their style. The lightweight titanium frame is matched with an anklet cut of the acetate end tip along with integrated rim locks. A typical Prodesign move where the beauty lies in the detail. Get RECESS with IP plated colours for a stronger and more durable surface.
CONNECT 1-3
Axiom
Male, unisex
STREAMLINED FUNCTIONALITY
Experience CONNECT and its newly developed flex hinge. This design features a countersunk hinge, allowing the temple to lie flush without any protrusions, creating an undisturbed finish. Named for the seamless way the temple connects to the front in a smooth cylindrical shape, CONNECT is a testament to functional beauty. It’s made from durable titanium fronts and stainless steel temples to ensure both strength and style.
CONNECT 3 Col. 6531
SOMMER 1S Col. 6032
SOMMER 1S-2S
Sun
Female
ELEGANTLY DETAILED
SOMMER is here: A new line featuring two feminine concepts with custom-made acetate lamination. This technique combines demi, solid and transparent acetates, adding rich character and depth to each frame. The lamination gracefully matches at the end piece area and subtly fades along the temple, showcasing Prodesign's expertise in achieving perfect alignment from temple to front.