PRODESIGN
PRODESIGN. OF COURSE.
It’s all in the details.
CENSUR by Prodesign
winner of the SILMO d’Or for
Sunglasses “Eyewear Designer”
Design Eyewear Group is proud to announce that CENSUR, a standout creation under the Prodesign brand, has won the esteemed SILMO d'Or 2024 in the "Sunglasses - Eyewear Designer" category. This recognition highlights the groundbreaking creativity and bold design philosophy behind the DANCE design lab's first collection.
ProDesign by DANCE
Design Eyewear Group is thrilled to announce the launch of DANCE, a distinct new drop of eyewear born from a rare creative collaboration between French and Danish designers. This dynamic fusion fuels the creative spark of designing eyewear and drives creative momentum.
Core 3 Col. 4125
Lash 3 Col. 6031
slope 2 Col. 5531
Since 1973, our design philosophy has been deeply rooted in the rich tradition of Danish craftsmanship—a tradition that continues to guide us today. To us, exceptional eyewear is meticulously designed inside and out. While some might take this for granted, we see it as essential.
This season, Prodesign refines what modern eyewear can be. Clean lines. Honest materials. Thoughtful engineering. Each frame is built on a clear idea: when design works, it feels effortless.
It’s all in the details.
ARCUS plays with light in subtle ways. A slim stainless-steel concept defined by its inner coloured rim, an arcus, that catches the eye from within. It is a small detail that changes everything. The geometry is calm and balanced: a round unisex and a softly squared feminine shape. Acetate tips and metal end caps complete the frame with tactile precision. Tone-on-tone or contrasting colours add quiet depth and individuality.
CHECK OUT MORE:
PRODESIGN opticals
PRODESIGN brandsite
PRODESIGN suns
CORE 3 Col. 4125
Core
Each acetate chosen to highlight the inner core and its details.
Engraved metal lines add rhythm and depth inside the frame.
Smooth transitions and solid hinges that move with ease.
The beauty of what’s inside.
CORE reveals what usually stays hidden. A clean acetate concept where the inner structure becomes the design itself. Each frame shows a visible wire core with fine linear engravings that give rhythm and texture. The transparent acetates bring light and honesty to the material - from clear crystal to softly tinted tones. Shapes range from a classic panto to a square and an angular oval, each made for everyday wear.
LASH
The signature metal line adds a natural, upward flow.
Elegant mixes of metal and acetate in tone-in-tone or high-contrast combinations.
Refined construction with hidden rim locks and a smooth finish.
Feminine, refined, and full of small surprises.
LASH lifts the essentials. A stainless-steel concept defined by one elegant line - a slim metal curve that extends from the rim, through the end piece, and out along the temple. It feels light, refined, and unmistakably feminine. Built with care and balance, each shape brings its own character: a soft cat-eye, a bold square, and a minimal rimless style. Tone-on-tone colours and fine acetates create a calm sense of contrast.
LASH 3 Col. 6031
SLOPE 2 Col. 5531
SLOPE
Metal and acetate joined with clean precision.
Smooth transitions between materials for visual and physical comfort.
Soft curves and flex hinges ensure a natural fit.
Designed to flow. Built to fit.
SLOPE refines what comfort looks like. A stainless-steel front meets sculpted acetate temples in one smooth, flowing line. The connection between materials feels effortless - precise in form, natural in fit. Each shape is designed for balance and ease. Rounded ends, soft curves, and understated millings create a frame that sits well and wears better. Subtle layers of acetate bring depth without distraction. SLOPE is everyday design at its best - simple, functional, and made to feel right.