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WILLIAM MORRIS

Get ready to wear your eyewear in style and combine ruggish Rock with regal Royal
Eyewear fit for Royalty


AMBER col.C1


ISABELLE col. C2

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LAYLA col. C1

With the coronation of the new King Charles III in May 2023 there has never been more cause for celebration. With this in mind, the new collections by William Morris London add playful twists on traditional styles and invite you to celebrate Eyewear fit for Royalty.

Eyewear fit for Royalty


With Britishness at its core, our new styles take all that London and beyond offer and turn those inspirations into decor, details, colours and treatments that are applied to an eyewear collection fit for a King. Royal blues, coronation reds and grand golds can all be seen on styles that offer something new and exciting for every face shape.

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WILLIAM MORRIS opticals


WILLIAM MORRIS brandsite

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WILLIAM MORRIS suns

FORD Col. 9535

FORD

  • BOLD STATEMENT

  • TRANSPARENT ACETATE

  • VINTAGE DESIGN

Ford takes inspiration from strong British vintage design roots.

A bold statement making frame made for Black Label men. Thick, heavyset transparent acetate has been selected to design a premium style rooted in traditions of British vintage design history. Slick retro pin details, metal end caps and temple tip inserts have all been carefully applied.


WMLN50324

  • GEOMETRIC SHAPE

  • SATURATED COLOURS

  • STAINLESS STEEL

Added decoration elements to push the boundaries of this clean shape.

Bright yellow, fiery orange and saturated aqua have been selected to push the boundaries of this ever so clean frame. The addition of coloured metal decorations, including upper rim details and acetate temples create an added flair to this geometric shape, sure to spice up your new season wardrobe. ​​​​​​

WMLN50324 Col. 9212

WMSU10074 Col. 6822

​​WMSU10074

  • SULTRY SHAPE

  • INTRIGUING COLOURS

  • ​​​​​​​GLOSSY ACETATE

The colour pairings you didn’t know you needed in your collection.

A solid choice for the daring wearer. This fresh take on a classic cat eye shape is available in two distinct colourways. First, deep burgundy flows across the front of the face and temples with an electric emerald green sitting behind it to be seen on the reverse of the frame. A style that is also available in grey-lilac.