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Have you got your ticket ready for the latest eyewear collection by William Morris London? Playing with the theme of our capital city's iconic transport systems, our new release plays with London inspired colours in fluid shapes and styles that will get you moving across the city this season.

Double decker bus red, urban grey and all the colours of the underground feature across a collection that is unique, versatile and ready to transport you to your chosen destination.

Go first class with Black Label or station hop with our London release that will certainly turn heads and keep up with those on the move this season. All routes lead to London.

C1 Black


William Morris London Female
Hexagonal frame.
Sleek temples.
Universal colourways.

An elegant, lightweight hexagonal frame crafted from stainless steel in three classic colourways, with fine temples and adjustable nose pads to provide a comfortable yet sophisticated design.

C1 Blue


William Morris Black Label Female
OBE safety screws.
CNC milling Biodegradable Mazzuchelli acetate.

Black Label Layla is the perfect frame for those daring and confident. Quirky in design, this angular butterfly frame is designed for those willing to push the boundaries of eyewear.


Two acetate layers make up this intricate design, showcased in divine colourways.

C2 Grey


William Morris London Male
Masculine shape.
Reliable timeless style.

​​​​​​​A classic staple frame making its debut for the new collection. Crafted from premium acetate in a range of stylish, two tone colourways its an easy wear to compliment any look. Natural shades don’t detract from the bold and heavy eyeshape, built for a London gent that commands a strong look.


We produce a range of collections that grasp today's numerous fashion markets and keep up to date the race for forever changing fashion. Our carefully produced collections all capture the spirit of our beloved capital city.


Leading the company year on year to what is now a successful British brand, Robert William Morris continues to pledge his ideas and creativity that first launched the brand over twenty years ago. Our Founder continues to illustrate a spirit that has helped to create our British inspired eyewear collections that are so fondly embraced today.