September 2018
At ProDesign we have more than 40 years of experience creating beautiful eyewear with a clean-cut Scandinavian look. When designing new concepts, we focus on keeping a close-knit relationship between functionality and visual expression while staying true to our Danish heritage.
We have been inspired by the dynamic colour scheme within the fashion industry and turned up the volume of our colours.
“We have noticed a shift in colours within the fashion industry,” explains Martin Jespersen, Eyewear Architect at ProDesign and elaborates: “Fashion designers are embracing a more vibrant colour palette, which we see on the catwalks all over the world.
”The shift in colours also affects you and me. Today, everyone expresses themselves through colour. From the moment you pick out your outfit in the morning, to the shade of your lipstick or accessory you put on. The same should be said about eyewear.
“The right colour will highlight the beauty of the eyes and really give you a fresh look; so, it is important to choose the right colour,” explains Martin Jespersen.